SUPER73 & Pacifico Collaborate on Ultimate Customized S2 Electric Bike Giveaway

Category Top Performers Second Partnership Provides Consumers An Opportunity To Win A Limited-Edition, Customized SUPER73-S2

SUPER73, the American lifestyle adventure brand specializing in electric motorbikes, today announced its latest collaboration with Baja-born beer brand, Pacifico. Based on the success of the 2022 collaboration, the category leader in electric vehicles and top-performing beer brand are teaming up to host the ultimate giveaway allowing U.S. citizens the chance to win a limited-edition, customized Pacifico & SUPER73-S2 electric bike.

Taking adventure to another level this fall, the customized Pacifico & SUPER73-S2 boasts Pacifico-themed features including a yellow frame with blue stripes on the chain guard replicating the popular lifestyle brand’s colors, along with custom decals of the SUPER73 logo and Pacifico life ring enriching the electric bike’s look and feel.

“Over the years, Pacifico has been a great partner and we are excited to announce another collaboration by curating the ultimate giveaway of a customized S2,” said LeGrand Crewse, CEO at SUPER73. “Our brand ethos of living an adventurous life outdoors and exploring as much of the world as possible aligns very well with Pacifico, which is a key factor in this partnership and we’re excited to bring a uniquely designed bike for fans of both brands to life.” 

The Pacifico & SUPER73-S2 giveaway is now available through a dedicated website, Pacifico's QR Code on their POP display pieces, and closes on 11/30/23. 

SUPER73 does not endorse drinking and riding and encourages all users to ride responsibly. To learn more about the Pacifico & SUPER73 collaboration and giveaway please visit discoverpacifico.com/pages/fall for more information.